How SEO Helped ApexCharts.js Become a Leading JavaScript Chart Library
Project Overview
Industry:
Programming & Data Visualization
Product:
JavaScript Chart Library
Website Name:
ApexCharts.js
Website:
Business Model:
Open-source (free to download and use)
ApexCharts.js is a powerful open-source JavaScript chart library designed to give developers access to dynamic, adaptable, and user-friendly charts. This concept was developed when a front-end developer made the decision to create a solid chart solution. Working together, the idea was to boost reach and generate organic visitors from across the globe on an SEO-friendly website. This case study discusses the SEO tactics implemented to achieve the results.
Challenges Before SEO Implementation
Low Organic Traffic: Poor search engine visibility
Low keyword ranking: No keyword optimization
Less backlinks: Less credible references from developer communities
Issues with Technical SEO: Slow loading speed, poor structure and response.
Unoptimized Technical SEO: Issues with site structure, speed, and responsiveness
Key Campaign Goals
Boost organic traffic and visibility.
Improve search engine rankings for high-intent keywords.
Improve downloads of the open-source chart library
Target audience worldwide without dependence on paid ads
Results & Performance (Google Analytics 2024)
849K
Total Users
825K
New Users
5m 19s
Average Engagement Time per Active User
2.3M
Organic Search Traffic
Results & Performance (Google Analytics 2024)
1.54M
Total Clicks
12.9M
Total Impressions
11.9%
Average CTR
20.1
Average Position
Keyword Ranking Achievements (Global)
| Keyword | Google Rank Position | Search Volume |
|---|---|---|
| Apex charts | 1 | 1.3K |
| React charts | 3 | 1.6K |
| Radial graph | 6 | 4.4K |
| Javascript charts | 6 | 1.9K |
| Y axis | 8 | 18.1K |
| react js graph | 4 | 720 |
| javascript graphs | 4 | 1.9K |
| js graphs | 8 | 1.8K |
| graph js | 5 | 2.9K |
| barchart | 9 | 49.5K |
| candlestick chart | 6 | 4.4K |
| scatter chart | 5 | 18.1 |
| xaxis | 7 | 9.9K |
| chart js | 9 | 8.1K |
Keyword
Google Rank Position
Search Volume
Apex charts
1
1.3K
React charts
3
1.6K
Radial graph
6
4.4K
Javascript charts
6
1.9K
Y axis
8
18.1K
react js graph
4
720
javascript graphs
4
1.9K
js graphs
8
1.8k
graph js
5
2.9k
barchart
9
49.5K
candlestick chart
6
4.4k
scatter chart
5
18.1
xaxis
7
9.9k
chart js
9
8.1K
Breaking Records: 980,300 Weekly Downloads for Our Open Source Chart Library
Insights & Achievements
SEO-Driven Growth: The right mix of technical SEO, content marketing, and link-building resulted in 2.3M organic visits.
Content Strategy Success: Blog posts, tutorials, and comparison articles helped rank for competitive search queries.
No Paid Ads: The entire growth was achieved organically.
Global Reach: The strategy ensured visibility across international markets.
Vision & Strategic Roadmap
Integrating more developer-focused guides to the content strategy.
Improving video tutorials to attract a wider audience.
Improving basic web vitals to enhance user experience
Conclusion
As per client’s expectation, we achieved global recognition by focusing solely on organic growth using keyword optimization, and high-quality content without using any paid advertisements. By using the power of SEO, ApexCharts.js transformed from a concept into a top open-source JavaScript chart library. Using SEO, we scaled open-source projects to reach developers across the globe.
Connect with Our
Digital Marketing Expert
Solving Your Business Challenges, One Step at a Time
- Declining Leads? Our digital marketing experts turn the tide with powerful strategies.
- Low Visibility? We position your brand front and center where it matters most.
- Lack of Engagement? From social media to email campaigns, we drive meaningful interactions.
- Missed Opportunities? With tailored digital marketing services, we unlock your brand’s potential.
Get In Touch
Ready to grow your business with expert digital marketing? We’re here to help—reach out now!
Contact Us
info@digishouter.com
Sales: +91 99134 21561
Rajyash Rise, C 718, beside Vishal Hotel, Shantabag Society, Rehnuma Society, Vasna, Ahmedabad, Gujarat 380007
Copyright © Digishouter 2025
